“A company that encourages growth and mutual respect, because each person’s role is important, that’s what separates Hometown Quotes.”
Jon Kelly’s name is synonymous with online insurance marketing. After working as a management consultant to large insurance companies, such as Prudential, CNA and Fireman’s Fund, Jon Kelly changed the insurance industry forever when he co-founded eCoverage, the first venture-backed online insurance agency 15 years ago.
By the time Jon sold eCoverage to GMAC to form the technology backbone of GMAC Insurance Online, he’d recognized the power of search marketing for insurance companies and the power of the internet to help consumers shop for insurance. Jon then went on to start his own online ad agency, co-found the online insurance platform SureHits, and then run the insurance division for QuinStreet. Jon understands the insurance business inside and out and believes that online shopping will be increasingly beneficial for insurance consumers, agents and carriers in the years ahead.
After leaving QuinStreet, the time was right to begin developing a new service. Jon teamed with Hometown’s CTO, Matt Macchia, to launch a new service that matches consumers with local insurance agents and national carriers. Jon sought the highest caliber talent, from obtaining the brightest technical team to purchasing the extremely successful Evolve Marketing and hiring its president, Gary Friedman, as head of marketing.
With his team ready and growing, Jon’s company partnered with Bob Klee at Hometown Quotes in 2012 to match highly-interested consumers with agents and companies who were ready to help. “The Hometown Quotes deal made a ton of sense as we had developed tremendous technological capabilities but wanted to have distribution to local agents,” Jon explains. “HTQ provided that for us, as well as a great, trusted brand.” With the company now operating under the Hometown Quotes brand and delivering unmatched service to consumers and agents alike, Jon insists he’s just getting started: “We’re going to double down on the bets we’ve been making for the last year. We believe that we have an amazing technology platform and deep insurance expertise that will allow us to dramatically grow our consumer marketing efforts. We also believe that we will significantly grow our agent base, given our team’s deep insurance agency history and strong focus on customer service.”
Todd’s vast knowledge of online insurance marketing began when he joined the Hartford Personal Lines Insurance Corporation, with a focus of developing new online marketing channels for the AARP Personal Lines Insurance Programs. Over the next several years, Todd held senior level management roles for NetQuote, Advice Company, Bankrate, and Lending Tree. Through these positions, he became an expert in building insurance content designed to leverage carrier reviews and consumer generated content to drive SEO traffic, stabilizing and stimulating revenue and profit growth, and culminating successful acquisition programs.
With the desire to launch his own online insurance marketing company, Todd co-founded Distinct Leads. Distinct Leads’ cutting edge ping-post acquisition website supported several strategic carrier and agent buyers, with the intent to use third party and end-to-end data analytics to enable results based lead procurement.
As the healthcare industry shifted and commenced state based health exchanges, Todd joined Insurance Care Direct as their Head of Business Development to generate new acquisition partnerships and strategies in the consumer health market.
By 2014, Todd teamed with Hometown Quotes’ co-founders Jon Kelly and Bob Klee as their President and Chief Revenue officer. Todd’s utmost goal is to continually shape Hometown Quotes as the highest respected provider of high quality, productive insurance leads to local “hometown” agents.
Paula Gregory has been on a mission to help entrepreneurs build and grow a profitable business. She has a unique 15 year background in finance, leadership, project management, strategic planning, and business development which provides her clients with unique advantages. She is currently finishing up her doctorate program to continue providing the best professional leadership to Hometown Quotes customers and employees.
Paula joined the Hometown Quotes family in 2008. She recently was promoted to the Director of National Accounts where she manages the ongoing success of Hometown Quotes’s carrier and agent relationships through onboarding, account management, and unrivaled support.
Her mantra is “businesses that grow by development and improvement do not die.” – Henry Ford
“I’m committed to improving the quality of the leads our agents receive, and to providing the best quoting opportunity for them.”
When Ron joined Hometown Quotes in 2010, he jumped right in—learning about our marketing affiliates and how insurance leads are generated. Since then, he’s used his expertise in marketing and data analysis to manage our quality control team.With a passion for improving processes and a dedication to providing unrivaled service, Ron and his team are committed to processing agent requests for lead credits in a fair and timely manner. In his spare time, Ron enjoys cycling, kayaking, and photography with his sons River and Phoenix.
Bridget Chamberlin has been working in online marketing since 2010. After graduating from Michigan State University with a BA in Communications, she quickly transitioned her drive & attention to detail gained from college athletics into the workplace. She thrives on digging into the details of projects she works on. “I love working with passionate people with big ideas, and figuring out how to implement a plan to achieve them.” Outside of work, Bridget enjoys spending time with her husband, Joey, and their dog Wrigley. A native Chicagoan, she is an avid distance runner, sports fan, and loves to travel.
“I enjoy talking to agents about … how they can be successful. Internet leads work if you work them!”
With more than 20 years of experience as a licensed insurance agent, Lauren has an impressive portfolio that includes a role growing a startup agency into a $4.2 million book of business.
Since she joined Hometown quotes in 2010, she’s turned her attention and expertise to helping agents across the country. She loves sharing her vast industry knowledge—along with what worked for her—with agents.