Current Positions

Marketing


Email Marketing Specialist - InfusionSoft | Full-Time


Reporting to the CMO the Email Marketing Specialist is responsible for the coordination, execution and development of email marketing strategies and campaigns, from planning through deployment and analysis. He/She will manage daily production/coordination, tackle incremental improvements through projects and process enhancements, liaise with external stakeholders to drive email initiatives forward, analyzing and communicating results of experiments and initiatives throughout. The ideal candidate is passionate about digital marketing, skilled at prioritizing projects, capable of handling multiple tasks efficiently and has advanced skills in InfusionSoft.


Responsibilities


  • Develop and execute email newsletters, including customer segmentation, campaign setup, quality assurance, deployment and monitoring
  • Participate in strategic development plans for the email marketing channel
  • Participate in data analysis reviews and apply learnings to improve performance
  • Report on core key performance indicator metrics and run ad hoc metrics as needed
  • Perform competitive benchmarking
  • Propose and implement insights on how to improve marketing campaigns
  • Follow competitive marketplace and email best-practice trends, identifying ways to integrate them into the strategy

Requirements


  • A minimum of 1 year experience in email marketing
  • Knowledge of the insurance industry, an asset
  • Excellent skills in InfusionSoft
  • Excellent skills in Microsoft Excel and Google Analytics
  • Excellent written and verbal communication skills in English

Skills


  • Highly analytical and detail oriented
  • Strong organizational and time-management skills - this is remote work
  • Excellent interpersonal skills
  • Creative thinker with outstanding problem solving skills

Compensation: Salary TBD based on experience, plus benefits


Job type: Full-time, Monday thru Friday


Location: Remote or Denver, CO


Apply Now!