DNC Regulations and Insurance Leads
Do you know the laws regarding the DNC and insurance leads? If you are a buying insurance leads and don’t know the DNC (National Do Not Call Registry) regulations, you could be putting your insurance agency in grave danger.
You only have 90 days from the date that the person inquired in which you can call the lead or even follow up. If you do not have a prior business relationship with the person or you are not able to establish a business relationship with them during those 90 days, calling them will result in a DNC violation.
Make no mistake, DNC violations are serious business. The DNC is regulated by the feds and violations can result in a fine of up to $16,000.
So, if you are purchasing insurance leads, how can you be certain that you are protected in case a company sells you an aged lead, passing it off as a real-time lead? The truth is that you can’t. To protect your insurance agency you will want to ensure that you have an agreement in place that indemnifies you.
If you have any questions regarding the DNC and insurance leads feel free to comment below. Our team of insurance experts are happy to answer your questions!